The European Young Olympic Ambassador (EYOA) programme, an innovative programme developed through the European Olympic Committees (EOC) Culture & Education Commission, is set for its sixth and seventh editions. Taking into account that the European Youth Olympic Festival (EYOF) in Friuli Venezia Giulia (21-28 January 2023) and the EYOF in Maribor (23-29 July 2023) will take place only six months apart, the EYOA programme has been merged across both editions.

Twenty-eight EYOAs will take part in the EYOFs in 2023, representing 25 countries. The EYOA brings together young people aged 18-30; while some of them hail from an elite sporting background, all of them share the same passion, energy, motivation and desire to inspire young athletes to follow the Olympic values on and off the field.